Cynthia ThurlowReview hub · draft 1
Built for Cynthia Thurlow, NP · Sept 2026

Your new site and your Creatine+ funnel, in one place.

Three full-page directions for cynthiathurlow.com, plus the long-form Creatine+ page and the funnel behind it. Open each one, click through, then tell us which direction feels most like you.

Cynthia Thurlow

1 · Your personal site: pick a direction

Same content and structure, three different looks. Each one is a complete homepage. Pick one, or tell us what to borrow from the others.

Direction A preview
Direction A

The Studio

Podcast-led and modern. Uses your Midlife Pause colors, so your site and your supplements feel like one brand.

Direction B preview
Direction B

The Editorial

A wellness-magazine feel built on your current site's rose and plum, with elegant serif type and numbered chapters.

Direction C preview
Direction C

The Clinician's Library

Research-first and calm. Your new book up top, plus a search bar that finds podcast episodes by topic.

2 · The Creatine+ funnel

One long-form page that teaches, then three one-click offers after checkout. Every "no thanks" shows a smaller option before moving on.

Creatine+ page1 / 2 / 3 pouches · subscribe & save
→
Shopify checkoutYour existing store
→
Offer 12 more pouches
No → 1 more pouch
→
Offer 2D3-K2 Pro ×2
No → D3-K2 ×1
→
Offer 3Midlife Pause Wellness Box
No → Wellness Box Lite
→
Thank youYour free guides + podcast
Page 1 · Sales page

Creatine+ Advanced Formula

Long-form (about 7,000 words), in your voice, opening with your Instagram creatine reel. 1 / 2 / 3 pouches from $44.99.

Page 2 · Offer 1

2 more pouches · $80.98

"No thanks" opens a popup: 1 more pouch at $44.99.

Page 3 · Offer 2

D3-K2 Pro ×2 · $53.98

"No thanks" opens a popup: 1 bottle at $26.99.

Page 4 · Offer 3

Wellness Box · $72.48, then $119/mo

Collagen, Inositol, Mushroom and PreBio. "No thanks" opens the Lite box (first box $37.49, then $64/mo).

Page 5

Thank you

Order summary, your two free guides, how to take Creatine+, and the podcast.

3 · The offer, with every price

Front-end prices match your live store. Anything marked proposed is our suggestion for you to confirm.

StepOfferPriceStatus
Sales pageCreatine+ · 1 / 2 / 3 pouches$49.99 / $89.98 / $119.97 one-time
$44.99 / $80.98 / $107.97 subscribe & save
live store
BonusesSelf Check + Gut Guide, free with every orderIncludedneed files
Offer 1Add 2 more pouches$80.98 (reg. $99.98)proposed
↳ if noAdd 1 more pouch$44.99proposed
Offer 2D3-K2 Pro Complete ×2$53.98 (reg. $59.98)proposed
↳ if noD3-K2 Pro Complete ×1$26.99proposed
Offer 3Wellness Box: CollagenPro, Inositol, MushroomPro, PreBioProFirst box $72.48 (50% off $144.96), then $119/monthproposed
↳ if noWellness Box Lite: CollagenPro + InositolFirst box $37.49, then $64/monthproposed

How to review the flow

  1. Start at the Creatine+ page and pick a package. Every button is simulated, so no payment is taken.
  2. Say yes or no on each offer. "No thanks" shows the smaller option first.
  3. Open each site direction on your phone and on a computer.
  4. Pick A, B or C, or tell us what to mix (e.g. "B's look with C's search").
  5. Read the Creatine+ page as if you were a listener meeting it for the first time.
  6. Mark anything that doesn't sound like you. We'll fix the wording.

Questions for you

  1. Which direction feels most like you?
  2. Can you send the Self Check and Gut Guide files, plus logo files for both brands?
  3. Are the proposed offer prices and the Wellness Box contents OK?

Please confirm before launch

  • Refund policy page on themidlifepause.com: it still has template text and a stranger's email address. The guarantee wording on the page depends on it.
  • Creatine+ packs show "sold out" on the store.
  • Full supplement facts for Creatine+ (choline, B6, B12, taurine per stick).
  • Permission to show the "As featured on" press logos.
  • Which credentials and badges to show.
  • Shopify: post-purchase offer app and subscription app (for the Wellness Box), plus product variant links.
  • Real links: book buy pages, Spotify show, program pages, speaker booking.